You and your family are busier than ever. That’s why we’ve introduced Free Store Pickup. Browse our inventory online, then pick up your items at the store for free as soon as today. You can pay online or at the store. You’ll save money on shipping costs and enjoy the face-to-face, personal interaction you expect from Diamond Brand Outdoors.

  • Save Time: Chances are you already know what you’re looking for. Find out if we have the size and color you want without driving to several stores. We’ll also hold your items, so you can just head straight to the check out and be on your way.
  • Instant Gratification: We love the convenience of online shopping, but we hate waiting for our packages to arrive. With Free Store Pickup, you can browse online on your lunch break and pick the item up on your way home from work with no waiting.
  • Easy Returns: Fit different than you expected? Did the color look different online? With Free Store Pickup, local returns or exchanges are easy. Online shopping…not so much. (Ask the pile of boxes beside my door waiting for me to remember to take them to the post office.)
  • Adventure Is Local: Shopping local allows you to support the patchwork of unique businesses that make Asheville a fantastic place to live. You’ll feel good and experience some real local pride. We opened the area’s first outdoor lifestyle shop in 1964 and never take for granted the support you give us.

Never used Free Store Pickup before? It’s easy.

  • Head to our website and choose which store you’d like to shop at: Parkway Center (South Asheville) or Downtown.
  • Browse our inventory by category, brand, price point, and more, to find an item that you love.
  • Select your desired size and color and hit the “Hold in Store” button, then enter your name and email.
  • Pick your new gear up at the store at your convenience.
  • Enjoy your new gear and good vibes from shopping local.


Join us for Big Super Saturday, a full day celebrating the simple things we can do with family and friends to enjoy the outdoors. The free event features live music, giveaways, apple cider, outdoor treats, contests, and more. In the spirit of Thanksgiving, local nonprofits Southern Appalachian Highlands Conservancy, Eblen Charities, and Diana Wortham Theatre benefit from events during the week. Big Super Saturday takes place on November 19, from 10:00 a.m. to 7:00 p.m., at our flagship store in the Parkway Center on 1378 Hendersonville Road in South Asheville.

The day kicks off at 10:00 a.m. with Native Watercraft and Liquidlogic’s Factory Warehouse Sale. Current and previous season boats will be on-site and priced below wholesale, including models that have never been available in Western North Carolina region. Native Watercraft and Liquidlogic are international companies headquartered in the area with their factory located in Fletcher, North Carolina. Thule specialists will be on hand to answer questions, talk about products that best fit your needs, and show off some of the coolest accessories for 2017.

The fun continues and takes a turn to the kid-friendly side at 3:00 p.m. Steve Longenecker of Falconers of Falling Creek Camp will host his popular Birds of Prey presentation with live raptors including a Peregrine, male and female American Kestrel, Red-Tailed Haw, Great-Horned Owl, and an Eastern Screech Owl.

At 4:30 p.m., the Fall In Love With The Outside Road Tour touches down in North Carolina. Marmot and RootsRated have traveled to 30 different cities around the country, but Diamond Brand Outdoors has something special in mind for its Asheville stop. The family-friendly (and dog-friendly) event celebrates with live music, tent pitching contests, Marmot gear raffles, s’mores, apple cider, outdoor trivia, a photo booth, and good ole’ conversations about where to go outdoors. A suggested $5 donation includes hot cider, a Ball® mason jar pint glass, and entry into Marmot’s awesome raffles. 100% of donations benefit Southern Appalachian Highlands Conservancy

November 19 is also the kickoff for Diamond Brand Outdoors’ annual coat drive for Eblen Charities. Anyone who brings a gently used coat will receive 20% off one item from Diamond Brand Outdoors (with some limited exclusions). This continues through December 24.

Earlier in the week, Diamond Brand Outdoors hosts the sixth annual Step Out & Shop, a benefit for Diana Wortham Theatre on Thursday, November 17 from 5:00 p.m. to 8:00 p.m. The free event offers a 20% storewide discount to shoppers and 10% of the sales benefit the programs of the downtown performing arts venue.


We opened our first store in the Asheville area in 1964. From the very beginning, working with the community and other local businesses has been the bedrock of our success. Our team of outdoor experts still prefers to work one-on-one with each of our friends and neighbors who come through our doors. As a locally-owned business, we’re thankful for the 52 years of support you’ve given us — and continue to strive to be the first choice when it comes to the outdoor lifestyle.

We also support other local businesses from the print shop and office cleaning service we use to items you’ll find in our stores. You’ll also find decades-long support of local nonprofits that make western North Carolina such a special place. That’s how the amazing new sandwich board at our store in Downtown Asheville was created.

When we moved Diamond Brand Outdoors’ flagship store to Parkway Center and opened a new store on Biltmore Avenue in 2014, they came with a fresh design of oversized graphics, warm colors, and lots of reclaimed wood. Wanting a sandwich board reflecting the store experience, we contacted Southside Woodworks. Part of local nonprofit Green Opportunities, the program empowers those facing barriers to employment to build sustainable, handcrafted wooden essentials, custom furniture, and larger, custom projects — and create career pathways. Students designed and built the sign using reclaimed wood and a chalkboard from a recently renovated community center. 

Once we saw the completed piece, we knew any additions needed to be equally impressive. That’s where The Print House at Kudzu Brands took the reigns. Using a design by our in-house graphic artist Hannah Myers, their team sandblasted and painted the artwork by hand due to the delicate nature of the wood. The creativity of small businesses to find solutions is unparalleled.

Adventure Is Local! We recommend Southside Woodworks and The Print House at Kudzu Brands for your next project.



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