We’re 2017’s Best Outdoor Shop

best of the blue ridge blue ridge outdoors best outdoor shop asheville north carolinaAfter more than 85,000 votes, Diamond Brand Outdoors has been named Best Outdoor Shop in Blue Ridge Outdoors‘ annual roundup of readers’ favorite places, people, events, businesses, and organizations. We’re excited to be recognized by the definitive magazine covering outdoor sports, health, and adventure travel in the Southeast and Mid-Atlantic.

While it’s always great when our team gets recognized, the Best of the Blue Ridge is special because it’s recognition that comes from the public. We know you have a choice and we’re honored you continue to choose Diamond Brand Outdoors, WNC’s first and original outdoor lifestyle outfitter.

Independent and locally owned since 1964, our team specializes in high-quality clothing and gear for travel, hiking, backpacking, camping, kayaking, and everyday life. We pride ourselves in hiring knowledgeable enthusiasts, who love the outdoor lifestyle and head outdoors whenever we get the chance including AT thru-hikers, class V+ kayakers, and world travelers. Whether you’re getting fit for a new pack and hiking boots for a bucket list adventure or just need a comfortable outfit for exploring downtown Asheville, you’re in good hands.

We hope to see all of you in 2017 at one of our clinics, demos, events, or just around the store!

Check out all of the Best of the Blue Ridge winners.


Diamond Brand Named Top 100 Retailer

Outdoor Magazine, the must have trade resource for the outdoor recreation industry, has again named Diamond Brand Outdoors to its annual Top 100 Retailers list. This a direct reflection of our outstanding team of experts and amazing customers who’ve supported us since we first opened in 1964.

“Despite the growing popularity of digital storefronts, outdoor specialty remains a cultural hub for communities, offering a strong mix of product expertise and local insights,” according to Outdoor Magazine Publisher Raimondo Forlin. “Good specialty retailers don’t just sell gear, they inspire people to actually go outside and use it.”

We are passionate about helping you enjoy Western North Carolina whether you’re on the trail or on the town. As a local, family-owned operation, we’re able to focus on what works best for our friends and neighbors. When our team isn’t enjoying the outdoors, they’re keeping up-to-date on the latest trends and technologies through weekly training, hosting in-store clinics and workshops on a variety of topics, and building lasting relationships with happy customers.

Like our motto — “Adventure is Local” — we believe in supporting our community and look for new ways to explore our corner of the world every day. Recently, we’ve partnered with customers to collect coats for ABCCM, donate socks to Homeward Bound, fill a kayak with food for MANNA FoodBank, and raise funds for the Diana Wortham Theatre.

Thanks to Outdoor Magazine for this recognition and thanks to you for your support!


Diamond Brand Outdoors Short Film Wins Best of Show Award

Western North Carolina attracts some great people. We’re happy to call many of them our friends. Our very creative friends at SapidMedia recently brought home a Gold Award and the “Best of Show” Award at the American Advertising Federation Asheville Awards Gala. The online advertising campaign for Diamond Brands Outdoors was called an “outstanding example of branded content” by awards judge Mike Weber.

The American Advertising Awards, formerly the ADDYs, are a three tier competition. The commercial will next compete at the regional level. If it wins, it will represent AAF District Three at the national level.